Apple today released the full trailer for the first full-length 3D animated feature coming to Apple TV+. Luck is the first film to be released under Apple’s exclusive deal with Skydance Animation.
Luck centers around Sam Greenfield, the world’s unluckiest person. But her fortunes turn when she finds the Land of Luck, a secret factory that manages all the good and bad times that happen in the world. Sam’s adventure includes encountering incredible mythical creatures, including a talking black cat, a dragon, and everything in between. See the trailer below…
Luck will debut exclusively on Apple TV+ on August 5.
The Land of Luck is a secret team that manages luck, helping to manufacture good luck and bad luck for people in the world. All goes well until a human – Sam Greenfield – finds the land of luck and threatens to upset the carefully crafted balance of fortune.
The premise gives off vague Monsters Inc vibes, with the Land of Luck being somewhat similar in concept to Monsters Inc Scare Factory. Perhaps that’s not too surprising since Skydance Animation is headed by John Lasseter, a longtime Pixar veteran who worked on Toy Story and Cars.
Lasseter was fired from Pixar in 2018, following allegations of workplace misconduct towards women. As Luck’s trailer says, he’s now the “creative visionary” at the helm of Skydance Animation.
Apple signed an exclusive deal (worth hundreds of millions of dollars a year) with Skydance Animation last year, and Luck’s August debut will be the first real test of what Skydance Animation can do. .
Watch the trailer here:
Apple unsurprisingly stacked the voice cast for this film. The characters are voiced by Eva Noblezada, Simon Pegg, Jane Fonda, Whoopi Goldberg and more.
After Luck, Skydance and Apple have already announced two other projects on the slate (others will follow). The next feature is titled “Spellbound,” set to debut early next year. An ambitious television series based on the WondLa children’s book series is also in development, which will feature cinematic-quality animation.
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